VersaTraction

The Makers of Kahuna Grip

From Surfboards to Bathtubs:
Innovation That Keeps You Safe

What began as a solution for surfers has grown into a revolution in safety for homes and outdoor spaces. Kahuna Grip, originally designed as an adhesive traction alternative to surf wax in 2007, quickly made waves among surfers. Seeing its potential beyond the surfboard, the founders expanded their technology to create VersaTraction, a line of step treads designed for pool areas and slippery outdoor environments.

The company’s most transformative pivot, however, came after a personal mishap. When one of the founders suffered a serious fall in the bathtub, requiring months of recovery, CEO Harris Farber and his team turned their attention to bathroom safety. This accident inspired VersaTraction’s innovative bathmats — a game-changing solution to an all-too-common household hazard.

A SMARTER SOLUTION FOR BATH SAFETY
VersaTraction’s clear, all-natural adhesive bathmats stand apart from traditional options. Designed without abrasive materials, glass, or sticky residue, these mats provide a comfortable, soft touch underfoot. The real magic lies in their water-activated properties: when wet, they become incredibly “grippy,” delivering optimal traction even when fully submerged. When dry, the mats maintain a rubbery feel that’s gentle on bare feet.

Customers often say they forget the mats are even there — they integrate seamlessly into the tub or shower floor without shifting, bunching up, or creating trip hazards. Plus, their unique design prevents water accumulation underneath, reducing mold and mildew risks common with removable mats.

PRIORITIZE SAFETY THIS JANUARY
As we enter National Bath Safety Month, it’s the perfect time to evaluate the safety of one of the most-used spaces in your home. With preventable accidents being the fourth leading cause of death in the United States, bathroom safety is more important than ever. Wet surfaces and hard fixtures can make bathrooms particularly hazardous, especially for children and seniors.

TIPS FOR A SAFER BATHROOM

• Non-Slip Mats: Invest in high-quality traction solutions like VersaTraction’s Non-Slip Mats, designed to enhance safety both inside and outside the tub or shower.
• Education: Talk with family members, especially elderly relatives or young children, about bathroom safety and best practices to prevent slips and falls.

By making small, impactful changes, you can create a safer environment for yourself and your loved ones.

SPECIAL OFFER
In honor of National Bath Safety Month, Kahuna Grip is offering 30% OFF all bathroom safety products for the month of January.

Shop now at www.KahunaGrip.com, Amazon, or QVC. To experience VersaTraction’s products firsthand, schedule an appointment at their Santa Ana warehouse by calling 714-973-4589.

From surfboards to bathtubs, Kahuna Grip’s journey is proof that innovative thinking and a commitment to safety can transform lives – one step at a time.

VersaTraction
VersaTraction.com
714-973-4589